Manage your business, not AMazon APIs.

Seller Analytics

Financial analytics for profit-focused Sellers.

Built by former FBA team members, SELLER ANALYTICS brings financial discipline to your weekly reviews.

Your 3P business command center.

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Trends, not snapshots

Correlate changes in your key inputs, with your business decisions and outcomes.

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Go beyond basic SaaS tools

One reporting suite for every aspect of your seller business with Amazon:

  • Analyze by category

  • Sales and pricing trends

  • Traffic and conversion

  • Rising & falling products

  • Inventory & understock impacts

  • Customer returns

  • Sponsored products, brands, display

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Paid vs. organic performance

Bring your retail media performance out of PPC tools and into the same place you manage selection and operations.

YOUR DATA CHALLENGES — SOLVED WITH REASON

  • We achieve 99.9% accuracy vs. Amazon with best-in-class change detection & correction.

  • By combining business reports, supply chain data, advertising, brand analytics, and more, we turn siloed data into actionable visuals and insights.

  • Customize dashboard views by SKU, category, product line, and more.

  • Our intelligent workflow checks Amazon multiple times a day to capture new updates no matter how delayed.

  • Our smart, empathetic support professionals are trained and employed by Reason Automation.

  • Easily connect to Excel, Power BI, Looker, and more—while working from the same source of truth.

  • By storing your data in a cloud database, we ree you from Amazon’s rolling time windows to build history.

  • We don’t sell or use your data to help other brands or market ourselves. Your data is yours.

  • No % of revenue or ad spend. No metered pricing. No overages or usage limits. Yes, really.

Stop relying on Excel and Quickbooks.

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Accounting-grade accuracy

We combine the most accurate profit data sources with your COGS and our advanced monitoring system, to raise the bar on accuracy.

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Ready for analysis

Automatic, Amazon-matching P&L line classification for all your transactions.

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Find and follow trends

Double down on wins and stay ahead of emerging issues by tracking month-over-month and year-over-year changes.

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Optimize PPC for profit

Use new metrics like Total Profit of Advertising Spend to understand PPC’s nuanced relationship with your margins.

built on the most comprehensive FBA SELLER dataset.

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data Documentation

We help you turn the underlying data model into custom analyses with comprehensive documentation, including data dictionaries, ERDs, and example SQL queries.

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Help Center

Learn critical Amazon data concepts from ex-Amazon engineers and vendor managers: distributor views, programs, and more.

Less prep, more action.

Tell us about your seller challenges. We’ll show you how SELLER ANALYTICS can help.