Our product team had a busy month — we released DSP advertising and four new seller inventory tables.

A vendor’s Fast Track score is a measurement of what percentage of customers will see an Amazon vendor's item listed as "Prime Eligible" with a strong delivery promise: Amazon will deliver the product for free on a specific day if you place your order in a specific timeframe. This article explains the Fast Track metric, its implications for vendors, and how to improve it.

Everyone loves useful insights and benchmarks. They give us ideas, help us understand whether we're performing better or worse than average. But insights aren't free—they cost the privacy of everyone who contributed data, even anonymous data.

Running your business as an Amazon vendor means constantly troubleshooting operational issues that you come across in order to keep everything running smoothly. And one of the best ways to do that is by staying on top of your product catalog within Amazon and understanding what's in it.

If you've been a seller for Amazon for a long time and have only recently become a vendor, you may have noticed that the data available to you in Vendor Central is quite different.

Microsoft Excel has powerful tools that can help Amazon sellers crunch data and develop actionable insights. But how do you use these tools? This guide will help you use Excel to maximum effect.

As an Amazon seller who uses Fulfillment by Amazon (FBA) to sell your products, doing things like managing fees and inventory gets complicated quickly. An Excel spreadsheet can help. Here are a few templates made for sellers to help organize their data.

Every ecommerce company understands that Amazon vendor sales analytics are critical to maintaining a healthy and growing company, but it’s not always easy to decipher Amazon’s reports. Which metrics are important? How do you monitor them? What conclusions can you gain from them?

One of the areas where vendors and Amazon work closely together is the marketing of these products. Both sides share the costs of this marketing through what are known as "CoOp agreements." This guide provides a breakdown of what these agreements are and how you benefit from them so you can make decisions on how to prioritize them in your business.

Amazon cooperative agreements are how the retailer splits the costs of marketing products with the vendors who sell them. The more Amazon can get you to shoulder the burden of those costs, the more they can keep for themselves. But you can negotiate more favorable Amazon coop marketing agreements for your company during annual negotiations, and this guide provides some tips on how to do that.

As an Amazon vendor, you deal with a lot of stress. That’s why software is so important. Over the years, many different business software platforms have emerged to help companies automate processes and just better manage their businesses. Here are five software solutions that may make your life easier.

Amazon vendors must always keep an eye on their costs in order to keep profit levels where they need to be, so if you’re a vendor who has noticed deductions, you might be wondering what is going on and what the reason is.

Data is vital to the success of any business, and control of that data is key. Many of America’s largest companies have gotten to that level because they zealously control as much data as possible, and Amazon is no exception. However, their data controls often come at the expense of sellers.

Amazon has announced a new financing tool for sellers called "Amazon Seller Wallet," and the company says they will roll it out over the next few months.

Sellers can order discounted shipping labels through Buy Shipping via a new program called "Amazon Sponsored Discount." The aim is to support sellers "in providing fast, on-time, and tracked products to customers," Amazon said in a post on Amazon Services Seller Forums.

The traffic that is coming through your Amazon product page can tell you a lot about the product itself, and give you clues on how to make more money. This guide will help you access this data and identify ways to use it effectively.

Amazon has purchased Veeqo, a software company that helps sellers manage multi-channel businesses.

The retail industry was hammered by a record number of returns in 2021, and a new report suggests that Amazon likely lost billions of dollars in returns over the course of the year, meaning the company is likely looking for ways to trim the cost of returns.

One thing Amazon has been doing more of in recent years is looking to vendors to help them with shipping products so they can achieve efficiency savings. One way Amazon likes to do that is through something called “direct fulfillment.”

One way Amazon protects their bottom line is through allowances, and a big one for vendors is the freight allowance, which has to do with shipping products – one of the biggest costs for Amazon, which pays tens of billions of dollars each year for shipping.