Vendors should think about Amazon’s profitability regularly — not just when QBR and AVN approach.

For Amazon sellers and vendors alike, inventory is their lifeblood. How much product you have on hand will heavily factor in on your costs and profits, and so keeping inventory at optimal levels is vital to your success.

For ecommerce companies who sell through Amazon, the buy box is the difference between good and bad sales figures for a product. So here’s what you need to know about losing the buy box, and what you can do about it.

Every year, Amazon vendors know to expect one thing: the annual trade negotiations. This can be an intimidating process, and a lot is riding on the end result of these negotiations. That's why it's important to understand the Amazon vendor scorecard, and what it means for your business.

As a 1P vendor, there's a lesser-known factor that holds significant sway over your profitability: chargebacks. In this article, we'll break down what chargebacks really mean and provide you with a practical step-by-step guide to avoid them.

As a vendor, it's vital to be as efficient as possible when selling to Amazon and also to understand your customer base. The best way to do this is to fully understand the metrics, and many of those metrics are available in reports that Amazon provides in Vendor Central.

The release of the Amazon Selling Partner API was a big deal not just for sellers, but for vendors as well. For the first time, vendors are able to access sales, traffic, inventory, and profitability information about their business that they once had to pay a fee for.

Understanding sales data like shipped COGS, shipped revenue, ordered revenue, and other important metrics are essential to fueling your marketing and product development strategy as an Amazon Vendor.

Repeat orders on Amazon are a great way for vendors and sellers to grow their businesses. But they are not always easy to track and grow. It is possible, though. This quick guide will help you understand this data and how to use it.

Mastering the world of Amazon purchase orders is crucial for your 1P vendor brand. In this article, we'll dive into the common mistakes made by 1P vendors when dealing with Amazon purchase orders. We'll also provide practical strategies and tips on how to avoid these pitfalls.

Amazon chargebacks, often incurred due to unclear violations, can gradually erode profit margins. This article equips you with practical steps you can take to safeguard your earnings and explains how data from Vendor Central can be instrumental in avoiding these costly penalties.

The world of e-commerce is highly competitive, and Amazon vendors and sellers face the ongoing challenge of understanding and leveraging their sales data. Amazon sales data analysis is crucial for businesses to gain valuable insights and make informed decisions.

Product detail pages (PDPs) are a vendor’s storefront on Amazon: it’s how customers find and buy your products. They’re also a critical gateway to those brick-and-mortar shoppers who check out a product in a store and then look up your product on Amazon for reviews and details.

In the fourth quarter of 2022, Amazon deprecated the Rep OOS metric to the chagrin of vendors. But Amazon knew how important it was, so they launched a replacement metric called procurable product out-of-stock. Here’s what you need to know about this metric, and how to use it to help your business.

You won’t be successful in boosting your traffic unless you understand what the traffic data is telling you now. In this guide, we’ll talk about why this traffic data is useful, what that means for the recently deprecated “Lost Buy Box” metric, and how to use all of this data.

When it comes to ecommerce, gaining visibility for your products is critical to the bottom line. For Amazon vendors, that means racking up as many “glance views” as possible on their product pages. But glance views are not the same as pageviews, and boosting them can be tricky.

For companies that sell with Amazon, not all data is created equal. There are certain Amazon data sets vendors need to pay close attention to -- and five in particular stand out.

Amazon vendors must pay a damage allowance fee that varies. If you think that your damage allowance may be too high, it’s time to investigate. This guide will help you understand why it is so high, and what you can do about it.

The sad day has finally arrived—Amazon removed access to the old Vendor Central reporting system that was replaced by Retail Analytics.

One reason orders are way down for a product could have to do with the “replenishment codes” in your catalog. If you see concerning signs in your inventory report, you should match it up to your catalog to diagnose the issue. This guide breaks down how to do that.